A formal positioning process saves time so you can do more Positioning / By Lawson Abinanti / June 27, 2017 […] A formal positioning process saves time so you can do more Read More »
Not much differentiation in the BI market Positioning, Uncategorized / By Lawson Abinanti / January 30, 2017 Not much differentiation in the BI market Read More »
In the blink of an eye, BI vendors change their position Positioning / By Lawson Abinanti / February 23, 2016 In the blink of an eye, BI vendors change their position Read More »
3Cs research is the key to successful positioning Positioning / By Lawson Abinanti / July 21, 2015 3Cs research is the key to successful positioning Read More »
Most BI vendors changed their position in the last year. Only IBM did it right. Positioning / By Lawson Abinanti / March 5, 2015 Most BI vendors changed their position in the last year. Only IBM did it right. Read More »
